Pengaruh Environmental Identity dan Religiosity terhadap Pro-Environmental Behavior (PEB) pada Masyarakat Indonesia
DOI:
https://doi.org/10.56326/jpk.v3i2.2492Keywords:
Identitas Lingkungan, Religiusitas, Perilaku Pro-LingkunganAbstract
Penelitian ini bertujuan untuk mengetahui pengaruh identitas lingkungan dan religiusitas terhadap perilaku pro-lingkungan pada masyarakat Indonesia. Penelitian ini menggunakan metode kuantitatif uji parametrik analisis regresi berganda untuk menguji hipotesis dengan sampel penelitian masyarakat Indonesia (N=500) yang berusia 17 hingga 45 tahun. Teknik pengambilan sampel yang digunakan adalah non probabilitas dengan metode accidental sampling. Instrumen penelitian yang digunakan adalah skala konstruk Pro-Environmental Behavior, serta dua skala modifikasi yaitu Environmental Identity Scale (EID) dan Centrality Religiosity Scale (CRS). Temuan menunjukkan bahwa identitas lingkungan dan religiusitas berpengaruh positif terhadap perilaku pro-lingkungan (p=0.000;p<0.05) dengan kontribusi yaitu sebesar 15% (0.150). Penelitian lanjutan disarankan untuk mengidentifikasi faktor-faktor yang dapat memengaruhi penelitian agar memperoleh hasil yang lebih spesifik atau melakukan analisis dimensi untuk mengetahui kontribusi masing-masing dimensi dari variabel independen.
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